Aaron Emery knows the ins and outs of property management because he’s lived it. With two decades in the industry – including building and scaling his own rent roll before successfully selling it, Aaron founded Rent Roll Mastery to help agency owners build better, smarter, morenprofitable businesses. From rent roll audits to team training and growth strategy, Aaron partners with clients to take the guesswork out of performance. Whether you're prepping for sale, scaling up, or just want your business running like clockwork, Aaron’s down-to-earth approach and expert guidance will get you there.
When it comes to the true value of a rent roll, Average Annual Management Income (AAMI) per property is the ultimate performance metric. While many property managers focus on management fee percentages or the total number of properties under management, AAMI provides a more accurate picture of business health and value. It shifts the focus from “how many properties you manage” to “how much revenue each property generates.”
In this session, Aaron Emery will unpack why AAMI should be at the centre of every growth strategy, and how regular auditing can uncover revenue leakage, maximise lease renewal opportunities, and ensure fees are applied consistently. Attendees will discover how small, strategic adjustments - such as aligning fee structures with the market, reducing vacancies, and targeting higher-rent properties, can significantly increase AAMI and, in turn, elevate rent roll value.